37 - 37
CLIENT: Rivage Woman
WHAT WE'VE DONE SO FAR...
Rivage women skincare is the flagship brand for the Al-Mawarid Group. MY creations has been supporting the development of the brand has since 2010, creating a range of work that has helped shape what is now a successful and trusted identity in a competitive market.
A summary of the work:
. Developing brand identity
. Creation of logo using metal molding and photography
. Product packaging design
. Writing brand copy & editorial content
. Brand photography: landscape, models, still and product
. Print design
. Web design & development
. Social media content and advertising
. Creation of legal documentation
WHAT THEY'VE SAID...
Working with MY Creations (as our creative department) to develop the Rivage brand over the years has been a success both in terms of widening our market appeal and in improving our brand loyalty. After working for a few years to strengthen the brand, we went ahead with the well-advised marketing campaign and watched our brand flourish. The results of the campaign showed that brand awareness had increased by 80% and sales by 40%, not to mention the increase in awareness of our brand internationally which resulted in increased interest by global distributors. This was a turning point for the company and we owe it all to MY Creations, our creative department!
SAEED AL QASEM